If a year ago you asked any University of Florida student if he or she thought a white supremacist would ever speak on campus, he or she probably think you’re crazy. The crazy happened. White nationalist, Richard Spencer, spoke at the Philip’s Center on Thursday afternoon to a room full of angry protesters. Despite initially fighting … Continue reading
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Summer Semester is Approaching
It’s that time of year again. Summer is coming, and while that still does mean looking forward to the beach and relaxing, it also means summer internship applications are open. We’re all applying to summer internships. Right now, many people know their summer plans, but some of you may have no idea. A large part … Continue reading
How to Build Your Personal Brand
As public relations professionals, we represent companies and work to achieve their business goals. As individuals, the first brand that we should be representing is our own. Without a strong personal brand, it’s easy to blend into the crowd of your competitors. What is a personal brand? One way to start thinking about your brand … Continue reading
Snapchat: No Longer Just a Way to Look Like a Puppy
To most of us, Snapchat has given us the necessary resources (or filters) to look like Sia or a cute puppy when we’re having bad hair days. Now, Snapchat wants to be known for more than just that. Early last month, the CSO of Snapchat said he was planning on rebranding the idea of Snapchat … Continue reading
